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Introduction & Foundations of Digital Marketing
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1What is Digital Marketing?Video lesson
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2Importance of Digital Marketing in today’s business worldVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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3Target audience & buyer personasVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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4Customer journey (Awareness → Consideration → Decision)Video lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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5Brand identity (logo, voice, colors)Video lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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6AssignmentAssignmentThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
Content & Social Media Marketing
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7What is content marketing?Video lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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8Content planning & calendarVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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9Platforms overview (Facebook, Instagram, TikTok, LinkedIn)Video lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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10Choosing the right platformVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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11Design basics (color, fonts, layout)Video lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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12AssignmentAssignmentThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
Traffic & Lead Generation
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13What is SEO?Video lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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14Keyword research tools listVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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15What is email marketing?Video lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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16Writing effective emailsVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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17AssignmentAssignmentThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
Analytics, Strategy & Final Project
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18What is analytics?Video lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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19Key metrics (traffic, engagement, conversion)Video lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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20Creating a simple marketing planVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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21Strategy framework documentVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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22AssignmentAssignmentThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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23Final Quiz Questions15 questionsThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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Course details
Lectures
18
Assignments
4
Quizzes
1
Level
Beginner
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