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Module 1: Fundamentals of Customer-Centric Banking
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1Meaning of customer-centric bankingVideo lesson
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2Developing and Implementing Strategic Marketing and Sales PlansVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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3Difference between product-focused vs customer-focused bankingVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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4Importance of trust and loyaltyVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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5ASSIGNMENTAssignmentThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
Module 2: Understanding Customer Needs & Behaviour
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6Customer segmentationVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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7Financial behaviour patternsVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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8Personalised banking servicesVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
Module 3: Delivering Exceptional Customer Experience
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9Service quality in branch & digital channelsVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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10Emotional intelligence in bankingVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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11Complaint handlingVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
Module 4: Digital Banking & Customer Experience Innovation
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12Role of fintechVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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13Mobile & online banking experienceVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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14Automation and onboarding experienceVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
Module 5: Building Customer Loyalty & Relationship Banking
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15Relationship management strategiesVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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16Cross-selling ethicallyVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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17Retention vs acquisitionVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
Module 6: Creating a Customer-Centric Culture in Banks
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18Internal service mindsetVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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19Team collaborationVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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20Performance measurementVideo lessonThis lesson is locked because you haven't completed the previous one yet. Finish the previous lesson to unlock this one.
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Course details
Lectures
19
Assignments
1
Level
Intermediate
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